Photo Credit: IMS
Zco Corporation had the opportunity to sponsor the Inbound Marketing Summit 2012 (IMS) at Boston's Hynes Convention Center held on October 23-24.
The summit brought over 1,000 marketers together to participate in 45 sessions aimed at defining, building, and producing a successful marketing strategy. The goal was to promote the importance of advanced marketing plans and dynamic ways of putting those practices into action. The IMS Boston website described the conference as "the premiere event for enterprise CMOs, business leaders, agency executives and their teams to learn and leverage digital, mobile and social media marketing."
Zco's Brian Kelley, Courtney LeClaire (pictured above), Katie Meurin, and Kevin Morrow engaged and entertained while demonstrating how mobile apps, 3D content, and augmented reality (AR) can be effective marketing tools.
The Summit's 60 speakers shared their expertise in areas such as SEO, social strategy, online video, and internet broadcasting. The Zco team took some time away from their pod to attend sessions including mobile websites, digital marketing, and the importance of social media.
A demonstration of augmented reality at the Zco pod
With the encouragement to adopt social media platforms, marketers took to Twitter and shared their quotes, ideas, and statistics from IMS 2012:
Keep an eye on this blog to see where we’ll show up next!
Zco Corporation is a custom software company with headquarters in Nashua, New Hampshire, USA specializing in mobile app development, enterprise software, and 3D animation.
NEW HAMPSHIRE, HQ
58 Technology Way, Suite 2W10,
Nashua, NH 03060, USA
Phone: (603) 881-9200
745 Atlantic Ave,
Phone: (855) 926-2777