Companies Innovating Their SaaS Products

Many major companies rely on SaaS applications for their day-to-day operations. However, it pays to have a thorough understanding about how SaaS companies improve their apps with new features and services over time. The enterprise SaaS market has become extremely competitive. As a result, software development companies are trying to innovate their products to make them attractive to enterprise clients. In this article, we’re going to examine some of the newest features introduced by several different SaaS companies.


Salesforce AI Cloud Integration

The platform provides eight unique cloud products including Sales Cloud, Service Cloud, and Marketing Cloud. Leveraging acquisitions such as MetaMind, PredictionIO and RelateIQ, the company announced its AI initiative the Project Einstein to deliver a personalized, smarter, and improved predictive customer model for their clients. AI integration helps Salesforce resolve customer service issues quickly and allows its clients to easily classify new use-cases on the basis of history and trends and provide recommendations on the fly.

Slack Improvements

With support for sophisticated machine learning technologies, Slack introduced a new search feature to its app enabling users to find appropriate channels and subject matter faster than traditional search. Slack users now receive automated reminders with the built-in Slackbot feature. Its new note-taking feature Post allows team members to share and work together on items that are too big for single messages. The new threaded messaging feature allows team participants to make individual chat conversations that can be shared with group members. Furthermore, Slack users can now enjoy audio or video calls with up to 15 people without switching to other services like Skype or Google Hangouts.

Box Cloud Optimizations

The remote storage giant has made similar moves in bringing AI capabilities to its cloud content management services. The new Google Cloud Vision API helps its customers to manage and gain insight from their image files, enabling enhanced search and discovery that can speed up image-centric processes and workflows. Its new document collaboration tool Notes makes it easy for customers to create meeting notes, share ideas, track status updates and plan projects together. In partnership with IBM, Box has also developed Box Relay, allowing its clients to build, track and manage custom workflows in real-time. It helps teams get their work done faster, resulting in efficiency gains for clients.

SaaS Is the Future

This short survey of companies’ latest innovations for their products illustrates just how competitive the market has become. The SasS model is taking off in a big way, and those with the right idea and the right code can seriously impact this evolving market. With the help of Zco’s accomplished teams of engineers and designers, you can implement your own SaaS application, complete with remote storage, cloud processing, and intuitive UIs. Check out our previous work to get a sense of how we can work together to create powerful SaaS software or contact our account executives to discuss your idea.