Samsung challenges developers to build app for galaxy, the creators of the Galaxy Tab and Galaxy Note, have placed a challenge above the heads of application developers with its Smart App Challenge 2012. They encourage innovative app developers to create applications for its Galaxy devices (Tab and Note).
With 80 possible winners, and handing out $30,000 - $200,000 for each winning app, Samsung is looking to inspire some of the best Android app developers into creating applications for its mobile devices. Along with the cash reward, winners will also receive substantial marketing for each application with the help of Samsung. Every winning application will receive promotional help via a press release to announce all applications launched across Samsung Electronics global and social media channels. Lastly, each winning application can be part of a marketing campaign with Samsung Electronics that could involve television commercials, print advertisement, and other offline promotions.
The judging is based upon two simple measures: number of downloads (popular consumer vote) or the app's functionality with the Galaxy S Pen feature, which will be decided using a panel of experts. There will be a total of 60 apps that will be rewarded based on the number of downloads receive during the “Download Counting” period (May 7, 2012 to September 30, 2012). The other 20 winning apps will be selected specifically for stylus pen functionality. The panel will look over each entry and rate each Android app based on the following:
The panel will comprise professionals with Samsung and some outside experts.
The clock is ticking for Android app developers to get each application developed and submitted. The registration start date has already passed, and so has the “Download Counting” period for all applications not intended for the stylus pen category.
It is thought, in order to maintain a successful business, you must maintain an overwhelmingly unbalanced scale of seriousness over playfulness. You are expected to stay off your personal social networks, stay away from social games, and if you are caught playing a game on your mobile device you’re in for it! Some would still argue that allowing your employees to be more frivolous would lead to a complete and utter collapse of that company’s integrity.
Well the times are changing and this isn’t
Office Space; we are in a new digital world and Lumbergh isn’t the boss. Or so we hope not. As a business owner you need to look at and consider who your employees are. They are not laborers from the Industrial Age. Instead they are digitally savvy, and likely the first and second generation of video gamers. I am not talking Xbox 360, I am talking the Atari 2600 and Nintendo Entertainment System. The problem is that most American workers are just not finding the drive and motivation within their daily drudge at work. The solution? Introduce game theory into the structure of a company.
Now some business owners are looking to make a game out of their work environment to develop a system that inspires and motivates their employees. Some of those that are trying the gamify method are seeing positive results and behavioral changes in their employees. With over 70% of American workers feeling disengaged or just emotionally withdrawn from their workplace, there is reason for concern. That is why creating software or an application that utilizes gaming methods could inspire your employees, eliminating many of those withdrawn emotions.
For example, pharmacy services provider Omnicare developed a systematic game with strong role-playing traits called OmniQuest. The intention of the game was to excite their IT service desk employees to show more enthusiasm and drive. With rewards and achievements, the Omnicare executives saw proven results, and most of all behavioral changes in the IT team. They took something as dull as password resetting for customers, and turned it into an achievement. Just one of the many badges they reward. By using gamification in their work environment, Omnicare developed a happier employee, and due to the chain effect of customer service, that happiness proved to be contagious with their customers.
To expand its existing sales effectiveness software suite, CallidusCloud is planning to launch MySalesGame by the end of 2012. Beyond the usual cash incentive of sales, MySalesGame will also reward sales representatives with a social currency that can be saved and spent towards online retail or cash rewards. The goal of the software is to create a friendly competitive environment amongst sales staff to constitute increased leads and sales.
How can you tell if enterprise gamification is something you should consider for your employees? Are meeting deadlines, accomplishing objectives, and overcoming difficult challenges important to the growth and sustainability of your business? Then introducing gaming theory into your business structure could be beneficial for your businesses longevity.
As developers of custom software, mobile and web applications, Zco Corporation can help you creatively gamify your workplace. Contact us to learn how.
According to a December 2011 study, developers are three times more likely to create apps for iOS than for Android. The report found that 73 percent of developers were focusing on iOS products in the fourth quarter of 2011, while 27 percent were working on Android. Flurry, which conducted the study, highlighted several reasons why a developer might choose iOS over Android.
Apple’s app store is considered the healthiest on the market. Not only does it have the most downloads of the big three app stores (Apple, Amazon and Android), but it also has the most apps. Flurry’s report says that the iTunes App Store has 500,000 apps available. Google Play, Android’s store, has 400,000.
An April 2012 article in BGR says, “Android’s tablet sales are expected to account for only 31.9 percent of tablet sales in 2012.” App developers may hesitate to create apps for a market that seems unhealthy compared to that of the new iPad, which is predicted to nearly double the sales of Android tablets. More iPad users mean more potential downloads for apps in the App Store.
Apple’s iPhone has also been untethered from AT&T. Now it is available at Sprint and Verizon, too. Users in contracts with those networks now have the option to choose an iPhone over an Android phone. Increased iPhone use on new networks may be an additional reason for developers to choose iOS.
Some developers say iOS is easier than developing for Android, but that is a matter of opinion. On the other hand, adoption rates indicate that iOS users are far more likely to be using the latest version than are Android users, who are often constrained by the updates available for their particular device. iOS developers can confidently optimize their applications with new features that might only be available with the most recent OS version.
Eric Schmidt, Chairman of Google, said in December 2011 that developers would start leaving iOS for Android after large shipments of smartphones made Android more popular than iPhone. For Android app developers, there is still reason for optimism with a growing market of Android OS users.
The White House announced in late March that 15 of the major electrical utilities providers agree to join and support the ‘Green Button’ initiative developed by the Office of Science and Technology.
The initiative looks to persuade utility providers to produce an application for mobile or web that will allow their consumers to track energy usage in a user-friendly manner, and learn how to conserve energy usage.
With this freedom of innovation, developers and utilities providers can work together to design an application with a game context. The intention of the ‘Green Button’ initiative is to provide homeowners current data of their household energy usage, make a game out of conserving energy, and most of all educate users on how to save energy and money.
A recent study conducted by Pike Research shows that 57 million consumers of utilities already use social media regularly to engage with utility providers.
Another research conducted by Delft University of Technology found if you ‘gamify’ such an everyday task as energy conservation, consumers would react to the challenge in outstanding ways. In the study that DUT titled ‘Energy Battle’ an online game, statistics show that adding a gaming context to energy management can yield a 45% increase in savings for the homeowner.
Joseph Romm, Editor for Climate Progress praises the ‘Green Button’ initiative by writing, “The green button will save money and make life easier for Americans nationwide. It may also be the catalyst for innovative companies that can now predictably access energy data and provide tools for residential, commercial, and industrial players.”
With many progressive groups influencing the masses, and the government taking notice - it appears that there is a shift in terms of producing environmental awareness for the future. With the ‘Green Button’ initiative this awareness is to be delivered to the consumer in the form of an application.
In fiscal Q2 results released on Tuesday, Apple stated that soaring sales of the iPhone and iPad in China have helped the company nearly double its profit year-over-year.
The company stated it has shown 88 percent growth in sales of its iPhone product compared to Q2 2011, selling 35.1 million units. iPad sales increased 151 percent, with 11.8 million units sold.
Chief Executive Timothy Cook said in a conference call that China produced $7.9 billion in revenue for Apple just in the second quarter. This value made up nearly 20 percent of Apple’s entire revenue from Q2, and was triple the amount of sales in China in Q2 2011.
Some analysts had expressed concern with how Apple would perform in emerging Asian markets, but this report put them at ease. Societe Generale’s Andy Perkins said, “We believe that the results from China demonstrate that our concerns were misplaced, especially as we only saw sales from China Telecom and China Unicom for part of the quarter.”
China Telecom and China Unicom are two of the “big three” mobile providers in China. The third and largest provider, China Mobile Ltd., has over 600 million subscribers, but uses TD-SCDMA 3G technology, which isn’t used outside China and is not supported by Apple. The provider did sell iPhones to use at its Wi-Fi hotspots.
Zco Corporation is a custom software company with headquarters in Nashua, New Hampshire, USA specializing in mobile app development, enterprise software, and 3D animation.
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